Sample store You're looking around Harbor & Pine Home, a made-up Amazon seller. Every product, order and number is invented, and nothing here can be changed.

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Profit autopilot

Sets each keyword's and product target's bid from what your products really earn: their breakeven ACoS after landed cost, every Amazon fee and refunds, minus the profit you want to keep.

How it decides

Settings

Last run about 1 hour ago

Mode

Off · Nothing is proposed or changed.

Recommend · Proposes bid changes every day; nothing changes until you apply them.

Automatic · Applies the day's changes itself, every day.

Profit to keep (points of ACoS)

Breakeven 35% and 10 here aims at 25% ACoS.

Biggest change per step (%)

A bid moves at most this much, then waits a week.

Highest bid (optional)

No proposal goes above it.

Bid by stock

When FBA stock won't last until a restock arrives, bids come down and never go up, so ads stop buying sales you can't cover. Past 22 weeks of stock, where Amazon's storage surcharge starts, it keeps half the profit above to sell it down. Out of stock with nothing on the way: left alone.

Placement bids

Sets each campaign's top of search, rest of search and product pages increases from what a click sells on each, so every placement aims at the same ACoS. The keyword bids then set the base.

Funnel searches to exact keywords

When a search you already bid on with an exact keyword also gets clicks in a broad, phrase or automatic ad group for the same product, that ad group gets a negative exact for it, so only the exact keyword bids on the search. Looks at every campaign, those your rules manage too.

Restock time (days)

From ordering to sellable at Amazon. Units already shipped to Amazon count as stock.

7 proposed changes

6 up · 1 down · $527 spent on them in 30 days

Left alone: 8 ad groups managed by campaign rules.

Keyword or target	Clicks	Spend	Sales	ACoS	Target	Bid	Why
Close match auto targeting MP Harvest - Cutting boards - Auto › Automatic targeting	192	$221.54	$589.77	37.6%	43.8% breakeven 53.8%	$0.85 → $0.99 +16%	ACoS 38%, under your 44% target: room to bid up
Top of search placement MP Harvest - Cutting boards - Auto	60	$83.65	$304.88	27.4%	—	+0% → +50% +50 points	Sells $4.41 a click, 1.9x rest of search ($2.37)
Rest of search placement Pour-over coffee set \| SP Exact	70	$71.99	$314.91	22.9%	—	+0% → +50% +50 points	Sells $4.06 a click, 2.0x product pages ($2.03)
pour over coffee maker exact Pour-over coffee set \| SP Exact › Exact keywords	55	$57.46	$209.94	27.4%	37.0% breakeven 47.0%	$1.56 → $1.87 +20%	ACoS 27%, under your 37% target: room to bid up
ceramic pour over exact Pour-over coffee set \| SP Exact › Exact keywords	32	$36.04	$69.98	51.5%	37.0% breakeven 47.0%	$1.60 → $1.29 −19%	ACoS 52%, over your 37% target
ASIN: B0D3KQ7PLM product targeting Pour-over coffee set \| SP Product targets › Product targets	29	$31.15	$349.90	8.9%	37.0% breakeven 47.0%	$0.75 → $0.90 +20%	ACoS 9%, under your 37% target: room to bid up
Category: Pour-Over Coffeemakers, Price < 40 product targeting Pour-over coffee set \| SP Product targets › Product targets	23	$25.04	$69.98	35.8%	37.0% breakeven 47.0%	$0.75 → $0.90 +20%	ACoS 36%, under your 37% target: room to bid up

Last 30 days up to 2 days ago, Amazon's 7-day attribution. A bid moves by what a click is worth at your target (sales per click × target ACoS, steadied by the ad group's numbers when a keyword has few clicks) over what a click costs now, at most one step at a time. Before sending, MyProfit checks each bid hasn't changed on Amazon since.

Funnel 5 searches to your exact keywords

$103 spent on them outside the exact keyword in 30 days

Each search below already has its own exact keyword, but a broad, phrase or automatic ad group for the same product bought it too. A negative exact there sends the search to the exact keyword only: one bid for it, set from the product's margin, and your ad groups stop bidding against each other.

Search	Negative exact in	Clicks	Spend	Sales	ACoS	Goes to
pour over coffee maker	Pour-over coffee set \| SP Auto Automatic targeting	25	$26.90	$0.00	—	Exact keyword in Pour-over coffee set \| SP Exact › Exact keywords ACoS 27% on the exact keyword, 25 clicks and no sale here
insulated water bottle	Water bottle \| SP Auto Automatic targeting	21	$25.78	$74.97	34.4%	Exact keyword in Water bottle \| SP Exact › Exact keywords ACoS 18% on the exact keyword, 34% here
pour over coffee set	Pour-over coffee set \| SP Auto Automatic targeting	21	$24.62	$34.99	70.4%	Exact keyword in Pour-over coffee set \| SP Exact › Exact keywords ACoS 38% on the exact keyword, 70% here
stainless steel water bottle	Water bottle \| SP Auto Automatic targeting	18	$19.78	$99.96	19.8%	Exact keyword in Water bottle \| SP Exact › Exact keywords ACoS 12% on the exact keyword, 20% here
ceramic pour over	Pour-over coffee set \| SP Auto Automatic targeting	6	$6.05	$0.00	—	Exact keyword in Pour-over coffee set \| SP Exact › Exact keywords ACoS 52% on the exact keyword, 6 clicks and no sale here

Only when the exact keyword is enabled, advertises the same product and was shown in the last 30 days, so the search isn't lost, and only where the search doesn't sell cheaper (a lower ACoS) than on the exact keyword. Before sending, MyProfit checks the exact keyword is still enabled.