Amazon referral fee for Toys and Games (2026)
Amazon keeps 15% of every Toys and Games sale as its referral fee. Every item pays at least $0.30. Here is what that comes to at the prices these products usually sell for, and what to watch when you set a price.
If you refund the buyer, Amazon gives back the referral fee less $0.75 (its refund administration fee).
Work out the profit with this fee →Toys and Games referral fee at common prices
| Sales price | Referral fee | Share of the price | Left before FBA and your costs |
|---|---|---|---|
| $9.99 | $1.50 | 15.02% | $8.49 |
| $14.99 | $2.25 | 15.01% | $12.74 |
| $24.99 | $3.75 | 15.01% | $21.24 |
| $39.99 | $6.00 | 15% | $33.99 |
| $69.99 | $10.50 | 15% | $59.49 |
What to watch when you price
- The $0.30 minimum is more than the percentage below $2.00, so very cheap items pay a bigger share: $0.30 on a $1.49 item is 20.1%.
- No price bands: every price pays 15% above the minimum, so the fee moves with the price and there is no price edge to aim under.
- Shipping counts. The fee is on the total the buyer pays, so shipping and gift wrap the buyer pays on a merchant-fulfilled order are charged at this category's rate too. Sales tax isn't.
When you refund a buyer
Amazon gives back the referral fee minus its refund administration fee, the lesser of $5.00 or 20% of the referral fee. On a $24.99 Toys and Games sale, the $3.75 referral fee comes back as $3.00.
Your profit after this fee
- FBA profit calculator: the referral fee, FBA fee, ads and your landed cost together.
- Price calculator: the lowest price that still keeps your margin in Toys and Games.
- FBA fee calculator and every other Amazon fee.
Other categories
Source: Amazon's "Selling on Amazon fee schedule" in Seller Central, read October 3, 2026. The prices in the table are examples, not Amazon's. Amazon can change its fees at any time.
See the referral fee Amazon actually charged on every Toys and Games order
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